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Gym · 14 min

Presales and the first months

A presale sells a gym nobody can see yet. Then the doors open, the rush fades, and the first months show whether the plan was real.

MEMBERS
Ticket 01 · The guess

Where do members join?

Planet Fitness, a chain of low-price gyms, signs up huge numbers of new members every year. What share of them joined online, on its website or its app, in 2025?

40%
0%100%
Words to know

Spot something wrong?

Tell us what looks off. No name or email needed.

What kind of problem?

0 / 1000

We'll also send this page, the lesson, ticket 1, so we can find it. Nothing else. Privacy

·
Sources and every number (1)

Sources

  • Planet Fitness, Inc. Form 10-K for the fiscal year ended December 31, 2025 · Planet Fitness, Inc. (filed with the U.S. SEC), 2025

Every number

  • 88%sec.gov ·2025 · Share of Planet Fitness's new members who joined online, through its websites or its app, in 2025 (the report says about this much).
  1. Lessons›
  2. Industries›
  3. Gym
  • ·Before this: Waivers, insurance and safety
  • ·Free guide: How gyms make money
Skip to the lesson
Back to the home page and map, from TryOwning · Gym · Lesson 6
Part 1 of 2Part 1 of 2, 0 done

Gym · 14 min

Presales and the first months

A presale sells a gym nobody can see yet. Then the doors open, the rush fades, and the first months show whether the plan was real.

MEMBERS
Ticket 01 · The guess

Where do members join?

Planet Fitness, a chain of low-price gyms, signs up huge numbers of new members every year. What share of them joined online, on its website or its app, in 2025?

40%
0%100%
Words to know

Spot something wrong?

Tell us what looks off. No name or email needed.

What kind of problem?

0 / 1000

We'll also send this page, the lesson, ticket 1, so we can find it. Nothing else. Privacy

·
Sources and every number (1)

Sources

  • Planet Fitness, Inc. Form 10-K for the fiscal year ended December 31, 2025 · Planet Fitness, Inc. (filed with the U.S. SEC), 2025

Every number

  • 88%sec.gov ·2025 · Share of Planet Fitness's new members who joined online, through its websites or its app, in 2025 (the report says about this much).
  1. Lessons›
  2. Industries›
  3. Gym
  • ·Before this: Waivers, insurance and safety
  • ·Free guide: How gyms make money