Follow the product · 9 min
Follow a burger
A burger looks like one business: the place that cooks it. It's really six. Follow one from the ranch to your tap of a card and see who gets paid, and who does which job along the way.
Ticket 01 · The guess
How much reaches the farm?
Words to know
Sources and every number (11)
Sources
- Food Dollar Series: Summary Findings (2024 data, 2026 model) · USDA Economic Research Service, 2024
- Packers and Stockyards Division Annual Report 2021 & 2022 (report to Congress, April 2024), Table 5: four-firm concentration · USDA Agricultural Marketing Service, 2021
- 2022 Census of Agriculture: Majority of farms with beef cows have fewer than 50 cows (Charts of Note, July 23, 2024) · USDA Economic Research Service (data: NASS 2022 Census of Agriculture), 2022
- Cattle & Beef: Sector at a Glance · USDA Economic Research Service, 2025
- Sysco Corporation Form 10-K for the fiscal year ended June 27, 2026 · Sysco Corporation (filed with the U.S. SEC), 2026
- Average price: ground beef, 100% beef, per pound, U.S. city average (series APU0000703112) · U.S. Bureau of Labor Statistics, 2026
- Food Code 2026 (sections 2-102.12, 3-501.16, 8-201.11, 8-203.10, 8-301.11, 8-302.11, 8-303.10) · U.S. Food and Drug Administration, 2026
- New Association report helps operators gauge their restaurant performance (2025 Restaurant Operations Data Abstract) · National Restaurant Association, 2024
- Square fees: payment processing rates (Square Free plan) · Square (Block, Inc.)
- Concentration in U.S. Meatpacking Industry and How It Affects Competition and Cattle Prices (Amber Waves, January 2024) · USDA Economic Research Service (James M. MacDonald), 2024
- Farms receive larger share of spending on food at home than food away from home (Charts of Note, May 14, 2026) · USDA Economic Research Service, 2024
Every number
- 7.1 cents
usda.gov ·2024 · Farm share of each dollar Americans spent on food away from home, 2024 (US-grown food, ERS's 2026 model). - 18.5 cents
usda.gov ·2024 · Farm share of each dollar spent on food at home (stores), 2024. - 11.8 cents
usda.gov ·2024 · Farm share of each dollar spent on all food, 2024. - 6.7 cents
usda.gov ·2024 · What farms themselves add (USDA calls it value added) per dollar spent on all food, 2024 (smaller than the farm share, since farms buy feed, seed and fuel). - 65.8 cents
usda.gov ·2024 · Food services' share of each dollar spent on food away from home, 2024 (industry group bill). - 44.2 cents
usda.gov ·2024 · The part of food services' share that is pay for workers, per food-away-from-home dollar, 2024. - 81%
govinfo.gov ·2021 · Share of steer and heifer slaughter (by head, federally inspected plants) by the four largest packers, 2021. - 85%
govinfo.gov ·2021 · The same share in 2019. - 622,000
usda.gov ·2022 · Farms with beef cows at the end of 2022 (Census of Agriculture). - 47
usda.gov ·2022 · Average beef cows per farm with beef cows, 2022. - 3–
7 months usda.gov ·2025 · Age most calves are weaned. - 90–
300 days usda.gov ·2025 · How long a calf can spend in a feedlot. - 84.6 billion dollars
sec.gov ·2026 · Sysco's sales, fiscal 2026, in billions of dollars, rounded to one decimal. - 18.5%
sec.gov ·2026 · Gross profit as a share of sales, fiscal 2026. - 2.1%
sec.gov ·2026 · Net earnings as a share of sales, fiscal 2026. - 19,000
sec.gov ·2026 · About this many delivery vehicles, end of fiscal 2026. - $6.79
/lb bls.gov ·2026 · US average grocery price of ground beef, September 2026. Restaurants buying by the case usually pay less. - 40 lb
(example number: Simplified example: four ten-pound cases of patties.) · Simplified example: four ten-pound cases of patties. - $5.40
/lb (example number: Simplified example case price, below the grocery price.) · Simplified example case price, below the grocery price. - 4
(example number: Quarter-pound patties: four to a pound.) · Quarter-pound patties: four to a pound. - $216
(example number: Simplified example: forty pounds at the example case price.) · Simplified example: forty pounds at the example case price. - $25.60
(example number: Simplified example: eight dozen buns.) · Simplified example: eight dozen buns. - $20.50
(example number: Simplified example: five pounds of sliced cheese.) · Simplified example: five pounds of sliced cheese. - $30
(example number: Simplified example: one case of chopped lettuce.) · Simplified example: one case of chopped lettuce. - $292.10
(example number: Simplified example: the four lines added up.) · Simplified example: the four lines added up. - $1.35
(example number: Simplified example, worked out: the patty line divided by the number of patties.) · Simplified example, worked out: the patty line divided by the number of patties. - 41 °F
fda.gov ·2026 · Cold food kept at this temperature or colder (Food Code, section 3-501.16). - $11
(example number: Simplified example menu price for a burger on its own.) · Simplified example menu price for a burger on its own. - 4%
restaurant.org ·2024 · Median for counter-service restaurants, 2024. - 2.6%
squareup.com · Square's published rate for a tapped, dipped or swiped card. - $0.15
squareup.com · Square's published fee per card payment, on top of the percentage. - $0.44
(example number: Simplified example, worked out: Square's rate on the example burger, rounded to the cent.) · Simplified example, worked out: Square's rate on the example burger, rounded to the cent. - $0.44
(example number: Simplified example, worked out: the median counter-service profit share of the example burger.) · Simplified example, worked out: the median counter-service profit share of the example burger.